The company was founded on January 1, 1995, by Inventor, Mother, and “Lip Diva” Rose Nichols in 1995. Lip Ink’s International’s revolutionary concept began with Rose’s senior thesis project in Merchandise Marketing at FIDM-LA. (Fashion Institute of Design and Merchandising) It has since grown into a multi- million dollar international enterprise. Rose set out to invent an extraordinary Wax Free, Semi-Permanent Liquid Lip Color because she was tired of her old fashioned lip color coming off on her teeth, clothes, coffee cups, and food. Rose wanted lip color that would stay on until she was ready to take it off. She wanted the staying power of ink, without being ink. Our Mission It is Rose's intent to create a product so unique, so Powerful, so Revolutionary it empowers women from all walks of life to experience the FREEDOM AND CONFIDENCE of wearing LIP-INK Wax Free Semi-permanent Cosmetics LIP INK INTERNATIONAL will touch and enhance over 1 billion women's lives! Our Vision "As an Inventor, I dream, aspire, desire and create in a way that supports women of all walks of life, with a special devotion to add the main ingredients of joy and magic into every product we create." - Rose Nichols Our Philosophy Lip Diva and LIP INK International are aligned as one in shared fundamental beliefs, ethics, and intentions to provide guidance, foundation and structure to make decisions, that are safe, natural, healthy, recyclable, organic, kosher, renewable resource solutions that support our Lifestyles of Health and Sustainability (LOHAS), 24-7, global, friendly, world. It is our deepest desire to empower, inspire, and transform through awareness, to go beyond illusion with creative, enjoyable, breakthrough ideas. Read more Application Instructions Always begin by purifying the lips using LIP-INK Off Conditioning Remover then splash with water and pat dry with a soft cloth or a cotton pad and gently dab lips (never scrub). This will remove any remaining lip products or residue from your lips, as foreign matter will interfere with the performance of LIP-INK Cosmetics. Shake the vial of LIP-INK Lip Liner against the palm of your hand, until the beads move freely. Carefully remove the applicator and wipe any excess. Hold lips in a slightly open yet natural position. Do not stretch or pucker. Because of the quick drying nature of the product, the liner should be applied on your lips in quarterly sections. Remove LIP-INK Liner by applying the OFF solution to a cotton ball, make-up pad or a warm, lightly moistened, dark colored wash cloth. Press to the lips allowing a few seconds for the OFF solution to break down the pigment. Gently dab the lips (never scrub) to wipe away the finish, flipping the pad, or cloth as you do so. After color is removed, splash lips with water and pat dry. Read more LIP INK Liquid Trial Lip Kit LIP INK Shine Lip Moisturizer LIP INK Liquid Lip Color Lipstick LIP INK Liquid Eyeliner LIP INK Liquid Mini Lip Kit Used For Lips Lips Lips Eyes Lips 100% Organic ✓ ✓ ✓ ✓ ✓ Made in USA ✓ ✓ ✓ ✓ ✓ Makeup Remover Included ✓ ✓ ✓ Application Brush Included ✓ ✓ ✓ ✓ Available in Multiple Colors ✓ ✓ ✓ ✓
